About Define Fitness

In addition to what would be expected from a health and fitness business — personal training, group fitness classes, and coaching — Define Fitness places an emphasis on mental wellbeing and community participation. Director Nathan Hitchcock says “the main way to improve your mental fitness is not to live a solitary life”, so their services include encouraging and accompanying clients to community events, whether that be a DF Group Fitness class, down to the local cafe, or even the local knitting club’s HQ. 

Define Fitness is an award winning business, coming second in the Telstra Small Business Awards in the Small and Succeeding category, and first in the fitness services category for the ACT’s Local Business Awards.

No. of employees

12

Industry

Health and fitness

Location

Canberra

Results

From the first two months Define Fitness saw:

92%

Activation rate

21

Rewards sent

100%

Perk redemption

Define Fitness is an award winning business and uses Perkbox

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