How to bring the value back
We’ve never been the kind to bring up a problem and peace-out, so let’s figure out what to do about all that undervaluation.
Feeling undervalued doesn’t fix itself, and if you want things to change, your people strategy has to hold the basics – wellbeing, recognition, purpose, and trust – right at its core.
Let’s break each one down:
Wellbeing
People can only stay resilient for so long without support. Giving employees access to proper wellbeing resources means they can get help when they need it, not months down the line when everything’s already got the better of them.
It’s also the third most desired benefit for employees, which tells you how important it is – and how useful it can be for attracting people as well as keeping them.
But managers need to know how to spot problems early too. A bit of empathy, a simple check-in, or a nudge towards the right support can get things dealt with before they turn into something bigger.
And people won’t open up unless the culture feels safe. Keeping conversations around mental health going, and keeping them judgement-free, tells people they won’t be punished for being honest.
Recognition
If people are doing good work, they need to hear it. Regularly and proudly. A solid recognition programme helps people feel seen for what they contribute and the effort behind it.
The programme itself needs clear criteria, simple tools for giving recognition, and space for both managers and peers to take part. It should spell out when to recognise people, tie those moments back to your core values, and give examples of the kinds of work, behaviours, and contributions the programme’s designed to recognise.
If you want to go deeper on this, we’ve already unpacked it in our earlier Perkonomics blog on recognition.
Purpose and trust
Trust is built through the everyday stuff, like letting people get on with their work without hovering over every task, giving them space to try new things, involving them in decisions, or asking for their opinions. Autonomy and flexibility are the signals that you believe in someone.
And this all gets a lot simpler when senior leaders are behind it. Right now, less than half (46%) believe there’s a real link between feeling valued and mental health or wellbeing, which says a lot about the gap we’re still working with. The connection is there – it’s right in front of us, in fact – but if leaders don’t recognise it, the rest of the organisation is left trying to build a culture on shaky foundations.
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